Keep Up – It’s Novicore Solutions From Now On. Or is it?

Remember Garden State Consumer Credit Counseling changed their name to Novadebt? Well now they’ve decided to change it again and on October 31, 2014 the company formally known as GSCCC will now be Navicore Solutions.

According to information from the company the name change “more clearly conveys or mission and the growth of our counseling services beyond financial guidance.” – Source

Your guess is as good as mine is what they are going to be getting into since they current quiver is full of credit counseling, housing counseling, bankruptcy counseling, student loan counseling, and financial education.

I trust the name makes perfect sense for what they are about to undertake but it just sounds like they are going to become a GPS company with that new name.

Maybe a clue what the future will bring can be found in this quote on ABC13. “We are focused on diversifying our program and service offerings beyond financial counseling to new markets that include family services and health and wellness.”

So it sounds like the are copying the CareOne Brand business plan. CareOne is a sister company to Nava, which sounds a hell of a lot like Navi. Nava says they are “A revolutionary approach to integrative wellness with a focus on anti-aging, weight-loss and performance methodologies.” – Source

Now I don’t really have a clue what Navicore Solutions is going to do, the public information is conflicting. According to the public trademark application it appears Novicore Solutions is going to provide “financial advice and consultancy services; providing financial information; debt management consultation; consumer credit consultation; financial advice and consultancy services, namely, housing consultation services and bankruptcy consultation services; mortgage resolution services.”

But here is where it gets intriguing. The trademark application also lists a pseudo mark, “Navigate Core Solutions” which says it will be used for, “insurance; financial affairs; monetary affairs; real estate affairs. – Insurance; financial affairs; monetary affairs; real estate affairs.” – Source

See also  Novadebt, Garden State Consumer Credit Counseling, Taking Over My Allegro Law Debt. - Anna

It’s an interesting time in the credit counseling world, for sure.


You are not alone. I'm here to help. There is no need to suffer in silence. We can get through this. Tomorrow can be better than today. Don't give up.

Do you have a question you'd like to ask me for free? Go ahead and click here.

Damon Day - Pro Debt Coach

I can always use your help. If you have a tip or information you want to share, you can get it to me confidentially if you click here.

Follow Me
Steve Rhode is the Get Out of Debt Guy and has been helping good people with bad debt problems since 1994. You can learn more about Steve, here.
Steve Rhode
Follow Me

Leave a Comment